You are here:  > 

Engaging Museum Audiences

Today's sessions at Museums and the Web kicked off with an interesting opening plenary by Michael Geist, from the University of Ottawa. He looked at where we were 10 years ago in relation to internet policies, as well as current trends on the web, and looking towards the future for current policy approaches.

The session I attended this morning was about engaging museum audiences, with the Brooklyn Museum impressing again as they showed why they are one of the best at utilising familiar social networking technologies. They've had some interesting developments since last year including a Facebook application (Artshare) and a YouTube-based video competition. They also approached 10 photographers that posted on Flickr to photograph their collections in a different way. These images were much more dramatic than their current library, as the photographers seemed to give the objects much more character (presumably due to a free rein).

Also in the same session the Australian Museum showed some of the work they had been doing to classify their users, which was much different from the normal demographic data. They created characters to try and understand why people engage in certain behaviours, which allowed them to see how certain types used the internet.

Leave a comment

  • National Museum Cardiff

    National Museum Cardiff

    Discover art, natural history and geology. With a busy programme of exhibitions and events, we have something to amaze everyone, whatever your interest – and admission is free!

  • St Fagans National History Museum

    St Fagans

    St Fagans is one of Europe's foremost open-air museums and Wales's most popular heritage attraction.

  • Big Pit National Coal Museum

    Big Pit

    Big Pit is a real coal mine and one of Britain's leading mining museums. With facilities to educate and entertain all ages, Big Pit is an exciting and informative day out.

  • National Wool Museum

    National Wool Museum

    Located in the historic former Cambrian Mills, the Museum is a special place with a spellbinding story to tell.

  • National Roman Legion Museum

    National Roman Legion Museum

    In AD 75, the Romans built a fortress at Caerleon that would guard the region for over 200 years. Today at the National Roman Legion Museum you can learn what made the Romans a formidable force and how life wouldn't be the same without them.

  • National Slate Museum

    National Slate Museum

    The National Slate Museum offers a day full of enjoyment and education in a dramatically beautiful landscape on the shores of Llyn Padarn.

  • National Waterfront Museum

    National Waterfront Museum

    The National Waterfront Museum at Swansea tells the story of industry and innovation in Wales, now and over the last 300 years.

  • Rhagor: Explore our collections

    Rhagor (Welsh for ‘more’) offers unprecedented access to the amazing stories that lie behind our collections.